2025 Independents Conference & Expo
May 19-22, 2025
Hyatt Regency Resort & Spa
Huntington Beach, CA
SURF CITY, HERE WE COME!
AFSA is Goin’ to Surf City, Gonna Have Some Fun
Join AFSA in “Surf City” at the beautiful Hyatt Regency Resort & Spa in Huntington Beach, California for the 2025 INDEPENDENT CONFERENCE & EXPO
Each day from May 19th to May 22nd will feature fast-paced and informative keynote sessions, thoughtful committee meetings, and engaging networking opportunities.
– Explore business strategies with industry leaders and colleagues.
– Participate in panels and committee meetings.
– Network along the beautiful Californian Coast
This is the must-attend conference for Independents in the town where they never roll the streets up ‘cause there’s always something goin’
Registration Prices:
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AFSA Member
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$1,800
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AFSA Non-Member
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$2,800
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First Time Attendee (Member Only)
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$1,350
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Committee/Board Member
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$1,480
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Outstanding Employee
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$850
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Spouse
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$850
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AGENDA
Tentative Schedule – Subject to Change
Monday, May 19
| 8:00 a.m. – 5:00 p.m. | AFSA Registration Center | |
| 8:30 a.m. – 5:00 p.m. | Law Committee Invitation Only Sponsored by |
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| 2:00 p.m. – 3:00 p.m. | Business Partner Board Invitation Only |
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| 2:00 p.m. – 4:00 p.m. |
ORCC Committee Sponsored by |
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| 3:00 p.m. – 4:00 p.m. | Independents Advisory Board Invitation Only |
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| 4:00 p.m. – 5:00 p.m. | AFSAEF Development and Marketing Committee Meeting Invitation Only |
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| 5:00 p.m. – 6:00 p.m. | ORCC & SGA Reception | |
| 5:30 p.m. – 7:30 p.m. | Law Committee Dinner Invitation Only Dinner sponsored by |
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| 6:30 p.m. – 10:00 p.m. | AFSAPAC Event Invitation Only |
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Tuesday, May 20
| 7:30 a.m. – 5:30 p.m. | AFSA Registration Center | |
| 8:00 a.m. – 9:30 a.m. | HR Networking Group | |
| 8:00 a.m. – 10:00 a.m. |
SGA Committee Sponsored by |
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| 8:00 a.m. – 11:00 a.m. | Independents Auto Finance Executive Group Breakfast/Meeting Invitation Only Sponsored by |
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| 8:30 a.m. – 9:30 a.m. | Leadership Development Program Steering Committee | |
| 9:30 a.m. – 10:30 a.m. | Edge Advisory Board | |
| 10:15 a.m. – 12:15 p.m. | APWG | |
| 10:15 a.m. – 2:00 p.m. | Law Committee & Lunch Invitation Only Sponsored by |
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| 10:30 a.m. – 12:30 p.m. | AFSAEF Board Meeting/Lunch | |
| 12:30 p.m. – 2:00 p.m. | Executive Committee/Lunch Invitation Only |
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| 2:30 p.m. – 4:00 p.m. |
AFSA Board of Directors Sponsored by |
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| 4:00 p.m. – 5:30 p.m. | Women’s Leadership Council Invitation Only Refreshments sponsored by |
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| 5:30 p.m. – 6:30 p.m. |
Welcome Party with Exhibitors Entertainment sponsored by |
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| 6:30 p.m. – 9:30 p.m. |
Dinner, PAC Auction & Dance Party Dinner sponsored by |
Wednesday, May 21
| 7:30 a.m. – 3:00 p.m. | AFSA Registration Center | |
| 8:00 a.m. – 8:45 a.m. | Marketing & Communications Committee | |
| 8:00 a.m. – 8:45 a.m. |
Breakfast with Exhibitors Sponsored by |
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| 9:00 a.m. – 10:15 a.m. |
General Session: Welcome & Keynote Address Speaker: Sponsored by |
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| 10:15 a.m. – 10:45 a.m. |
Refreshments with Exhibitors Sponsored by |
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| 11:00 a.m. – 12:00 p.m. | General Session: Public Policy Update Speakers: Danielle Arlowe, SVP, AFSA Celia Winslow, EVP, AFSASponsored by  |
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| 12:00 p.m. – 1:00 p.m. |
Luncheon with Exhibitors Sponsored by |
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| 1:00 p.m. – 1:45 p.m. |
General Session: Industry Pulse Sponsored by |
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| 1:45 p.m. – 2:15 p.m. |
Refreshments with Exhibitors Sponsored by |
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| 2:15 p.m. – 3:00 p.m. |
General Session: CEO Roundtable Sponsored by |
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| 3:00 p.m. – 4:00 p.m. | Operations Networking Group | |
| 3:00 p.m. – 4:00 p.m. | Independents Accounting Committee | |
| 4:30 p.m. – 6:00 p.m. |
Reception with Exhibitors Entertainment sponsored by |
Thursday, May 22
| 8:00 a.m. – 12:30 p.m. | AFSA Registration Center | |
| 8:30 a.m. – 9:00 a.m. | Breakfast | |
| 9:00 a.m. – 9:45 a.m. |
RSM Survey Results Sponsored by |
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| 9:45 a.m. – 10:30 a.m. | Concurrent Breakout A | |
| 9:45 a.m. – 10:30 a.m. | Concurrent Breakout B | |
| 10:30 a.m. – 10:45 a.m. |
Refreshment Break Sponsored by |
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| 10:45 a.m. – 12:00 p.m. |
Champions Club & Outstanding Employee Awards Speaker: Sponsored by |
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| 12:00 p.m. – 1:00 p.m. | Luncheon for All | |
| 1:00p.m. – 5:30 p.m. |
AFSA Golf Tournament Sponsored by |
Hotel & Venue Information
Hyatt Regency Resort and Spa
21500 Pacific Coast Highway
Huntington Beach, CA 92648
Book your rooms here!
AFSA Discounted Hotel Rate: $339 + Tax and $10 resort fee (discounted from $42)
Hotel Cut-off Date: April 28, 2025
We encourage you to book early as the block often sells out before the cut-off date.
Reservations line: 888-591-1234
Airport Options: There are multiple airport options for arriving to Huntington Beach.
- Orange County Airport (SNA): 12 Miles (Approximately $45 on Uber)
- Long Beach Airport (LGB): 17 Miles (Approximately $90 on Uber)
- Los Angeles International Airport (LAX): 38 Miles (Approximately $95 on Uber)
UNITED
We are pleased to partner with United Airlines for air travel to our upcoming event.
You may also call United Meeting Reservation Desk at (800) 426–1122
Monday – Friday 8:00 a.m. – 10:00 p.m. Eastern Time
Saturday – Sunday 8:00 a.m. – 6:00 p.m. Eastern Time
Booking fees are waived for Meeting reservations.
To make flight reservations online please click on discount code ZQYZ414383
DELTA
Delta Air Lines is pleased to offer special discounts for American Financial Services Association
Please click here to book your flights.
You may also call Conferences and Events® at 1.800.328.1111* Monday–Friday, 8:00 a.m. – 6:30 p.m. (EST) and refer to Meeting Event Code NY3MB
*Please note there is not a service fee for reservations booked and ticketed via our reservation 800 number.
Car Rental: AFSA’s partnership with Enterprise Rent-A-Car gives AFSA attendees a 10% discount on rental cars during their visit to Huntington Beach. Click Here to access Enterprise’s web site for reservations. AFSA Discount Code: 16AH072.
If you have questions regarding the meeting feel free to contact AFSA’s Senior Director of Conferences, Michele Battaline, at 202-776-7302 or mbattaline@afsamail.org
Speakers
Keynote Address
Coach Bill Courtney
Founder & CEO
Classic American Hardwoods
Champions Club
Greg Warren
Comedian/Podcaster
Danielle Fagre Arlowe
Senior Vice President
AFSA
Tim Gill
Chief Economist
AFSA
Bill Himpler
President & CEO
AFSA
Jim Schneider
EVP & COO
Mariner Finance
Celia Winslow
Executive Vice President
AFSA